Trends for Skin Care
Every year, new products come out that promise better, healthier, younger-looking skin. In 2013, the focus was very much on anti-aging, and it seemed as though everyone wanted multiple skin-care products – serums, day creams, night creams, eye creams, resurfacing and exfoliating products, etc. This year, according to market research company Mintel, the focus is more likely to be on multifunctional products, natural products. This closely parallels consumer interest in organic, natural commodities in other market sectors.
Mintel also reports that consumers overwhelmingly state that they’re going to stick with the status quo – meaning that they will buy only from companies that they know and trust. So even if something is trendy and touted as the next fountain of youth for the skin, if it’s not attached to a respected brand, they’ll give it a pass.
People today are living longer and aging more gracefully. Skin care is a continually evolving science, and almost daily new discoveries are made and new products are placed on the market. While at a certain point there’s probably really no substitute for a face-lift, highly credible results have been gained from products like alpha-hydroxy acids that are credited with stimulating the regeneration of collagen. Chemical peels continue to be popular in spas and also in at-home preparations as a resurfacing, restorative treatment for the skin.
Cleansing and moisturizing continue to be the main function people look for in skin care products. Today, people are looking for products that serve more than one function – texturizing cleansers are very popular, as are moisturizers that do double duty by brightening the skin and fading age spots.
If you’re thinking of trying something new, an exfoliator with a mineral or diamond base, and follow it with an application of botanical oil. Diamond dust can give your skin a wonderfully soft look. Diamond-based exfoliators slough off the tired, dead skin cells to give your skin a wonderfully soft appearance, and botanical oils offer powerful antioxidants. For protection from free radicals, passion fruit oil, argan oil, or African marula oil can work wonders.
And now for something completely different
With the focus on natural products, homemade beauty aids like salt and sugar scrubs will continue to be popular. You can find any number of sites on-line that offer recipes for DIY beauty treatments. There’s one on the horizon, though, that we don’t advocate trying at home just yet – wait for further research.
What is it, you ask? Bleach. Yes, the same stuff you buy in the white jugs and use as a laundry additive. A Stanford University study has concluded that ordinary household bleach might be the hot new anti-aging compound.
For now, though, it’s best to stick with more conventional anti-aging products, as there has been no determination made just yet as to what strength is safest and most effective. You could end up harming your skin.
Skin care products are big business, so watch the magazines and on-line sites for new, exciting skincare trends.
If you have questions about skin care contact your local doctor, who will arrange for you to see a dermatologist. Contact us today.